Google Ads for e-commerce
Google Ads specialist for online stores. Sales, not clicks.
I run Search, Performance Max and Google Shopping campaigns for stores with an ad budget from PLN 3,000 (about €700) per month. I optimise for margin and ROAS, and every month I show you how much the campaigns actually earned.
Scope
What I do in Google Ads
From account structure to product feed. Everything that affects the cost and quality of sales.
01
Search campaigns
Keywords that sell, negatives that protect the budget, and ads that match customer intent.
02
Performance Max
Products split by margin and performance, audience signals and control over where the money goes.
03
Google Shopping
Shopping campaigns built on a well-prepared feed. A better feed means cheaper clicks.
04
Feed and Merchant Center
Titles, categories, custom labels and fixes for disapproved products.
05
Conversion tracking
GA4, Google Tag Manager, enhanced conversions and Consent Mode. Without good data the algorithm is guessing.
06
Account audit
A one-off account review with a list of issues and an action plan. A good start before working together.
Process
How I work with a Google Ads account
Data first, then changes. You see every step in the report.
1
Audit
I check account structure, bids, the feed and conversion tracking.
2
Plan
You get a prioritised list of changes, a timeline and a fixed price.
3
Implementation
I rebuild campaigns, improve the feed and the conversion setup.
4
Optimisation
I work on the account every week, and every month we review the results.
FAQ
Frequently asked questions
How much does Google Ads management cost?
The price depends on the budget, the number of campaigns and markets. You get a written quote after a call and an account audit. I don’t take a commission hidden in the ad budget.
What is the minimum ad budget?
I don’t manage accounts with a budget below PLN 3,000 (about €700) per month. With a smaller budget the algorithm has too little data to optimise well.
When will I see the first results?
First insights usually come after 2–4 weeks, and concrete results after the strategy is implemented typically take 2–3 months. Algorithms used to need 2 weeks; today they need more data and more time to learn. Many people promise quick results and the moon. I’d rather tell you how things really are than disappoint you after a month. If someone promises results within a week, ask them what that’s based on.
Do you need access to my account?
View access is enough for an audit. I never ask for passwords. If you don’t know how to grant access, we’ll do it together over the phone.
Let’s check your Google Ads account
Write or call. After a short conversation I’ll tell you where your campaigns are losing money.