Marketing automation
Marketing automation. Fewer manual reports, faster reactions.
I automate work with marketing tools: Google Ads, Meta Ads, GA4, Merchant Center and spreadsheets. Reports build themselves, and alerts tell you something needs attention before a problem burns through your budget.
Scope
What I automate
Repetitive tasks in campaigns and analytics that take hours today.
01
Campaign reports
Data from Google Ads, Meta, GA4 and Merchant Center collected automatically in a spreadsheet or Looker Studio. No copying numbers.
02
Spend alerts
A notification when a campaign spends too fast, the budget is running out or cost per conversion suddenly jumps.
03
Tracking checks
An alert when conversions stop being recorded or suddenly drop. A tracking failure shows up within hours, not a month later.
04
Feed and products
Automatic feed labels, e.g. margin or bestsellers, and notifications about disapproved products in Merchant Center.
05
Google Ads scripts
Scripts that watch for broken links, budgets, search terms and negatives in the account.
06
Documentation
A description of every scenario and script, so you know what works and why.
Process
How I build automation
Process first, then the tool.
1
Work review
We write down what you do manually in campaigns and reports today and how long it takes.
2
Design
I propose a scenario or script and show you what will change.
3
Build and test
I build the automation in Make or with Google Ads scripts and test it on real data.
4
Handover
Documentation, error notifications and support after launch.
Related services
What usually goes together
I most often combine these services with this one for a complete result.
Analytics
GA4, Google Tag Manager, conversions and Consent Mode with no gaps in the data.
Consulting
A second opinion on your strategy and a concrete list of steps after one conversation.
Account audit
A prioritised list of issues and an action plan for Google Ads and Meta Ads.
FAQ
Frequently asked questions
Why Make?
Make connects hundreds of apps without writing code, and scenarios are easy to change. Where a Google Ads script is enough, I use a script.
Whose name is the Make account in?
Your company’s. The scenarios and data stay with you, also after we stop working together.
What if a scenario stops working?
I set up error notifications, so a problem is visible right away. I provide support after launch.
Do I need a developer?
Usually not. I build most automations myself in Make and with Google Ads scripts.
Let’s see what can be automated in your marketing
Write or call. Describe one task that takes up the most of your time every week.